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Upcoming Courses

Thursday 24 August 9.30am – 12.30pm
Thirroul Library, Wollongong, NSW

Build your tribe 1.0 – Using social to grow your community

This is a hands-on interactive course where you will learn what social media channels best suit your business goals, some strategies to help build your tribe and develop a content strategy and engage with your tribe more effectively.

Course Details

Who is this course for?

  • Anyone who is running their own small business or using their passion/hobby to build a community, sell products or services
  • Ideal for creatives, artists, makers, coaches & healers

What does the course offer?

  • Identifying where your tribe is
  • Determining the right channels to use
  • Learn strategies to build your tribe
  • Mapping out a content strategy
  • Starting your content plan

*Please note this course does not teach how to set-up social media accounts but will provide links to third party tutorials if needed after the course. See also Build your Tribe 2.0 for Facebook Advertising and list building.

Prerequisites – none

Course includes 3 hours interactive and practical session, a guided reflection to set your intentions, course materials, light refreshments and access to free future networking opportunities.

This is a relaxed course, feel free to come in comfortable clothes, bring your laptop/smartphone.

Thursday 21 September 9.30am – 12.30pm
Thirroul Library, Wollongong, NSW

Build your tribe 2.0 – Facebook advertising and list building

This is a hands-on interactive course where you will learn how to create and target a compelling Facebook advertisement and understand the principles of A/B testing and using insight tools to improve the effectiveness of your ad campaigns.

Course details

Who is this course for?

  • Anyone who is running their own small business or using their passion/hobby to build a community, sell products or services
  • Ideal for creatives, artists, makers, coaches & healers

What does the course offer?

  • Understanding paid vs organic posts and when to use them
  • Creating a compelling Facebook ad
  • Arrowing in on your tribe (Facebook targeting tools)
  • Building your email list
  • Understanding insight tools and A/B testing

*Please note this course does not teach how to set-up social media accounts but will provide links to third party tutorials if needed after the course.

Prerequisites – recommended that participants complete Build your Tribe 1.0 but not essential.

Course includes 3 hours interactive and practical session, a guided reflection to set your intentions, course materials, light refreshments and access to free future networking opportunities.

This is a relaxed course, feel free to come in comfortable clothes, bring your laptop/smartphone.

Thursday 19 October 9.30am – 12.30pm
Thirroul Library, Wollongong, NSW

Find the soul of your business – creating your brand story

This is a hands-on writing course to get in tune with the soul of your business and why you are so passionate about what you do. We will explore what makes your brand unique, how to build trust and be memorable in a crowd.

Course Details

Who is this course for?

  • Anyone who is running their own small business or using their passion/hobby to build a community, sell products or services
  • Ideal for creatives, artists, makers, coaches & healers

What does the course offer?

  • A guided reflection to get in touch with your story and what makes it unique
  • Understanding the key principles of the art of storytelling (clarity, relevance, personality, integrity and tone)
  • A questionnaire/writing stimuli to get your story started
  • ‘Swap and share’ to help refine your brand story through the wisdom of the group

Prerequisites – none.

Course includes 3 hours interactive and practical session, a guided reflection to set your intentions, course materials, light refreshments and access to free future networking opportunities.

This is a relaxed course, feel free to come in comfortable clothes, bring your laptop or a notebook and pen to write with.

Cost: $149 per course

INTRODUCTORY OFFER:
Book 2 courses and get the 3rd course for FREE. 

Introductory offer is subject to availability and ends 23 August 2017.